Fun Webinar Icebreakers That Actually Increase Engagement

Engagement

,

by

Chris Miller

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Jun 24, 2025

Webinars can feel awkward at the start. Cameras are off. Chat is quiet. Everyone is waiting for someone else to go first.

That moment matters more than most people realize. The first few minutes set the tone for the entire experience. Icebreakers are one of the simplest ways to shift a webinar from passive viewing to active participation.

When used intentionally, icebreakers help audiences relax, engage, and connect. They turn a webinar into a shared experience instead of a one-way broadcast.

Why Icebreakers Work in Webinars

Icebreakers are not just games. They are engagement accelerators.

Used well, they:

  • Lower the barrier to participation

  • Create early momentum in chat and polls

  • Build comfort and trust among attendees

  • Encourage conversation instead of silence

  • Make the webinar feel human

Icebreakers also signal something important. This will not be a lecture. This will be interactive.

When to Use Icebreakers in a Webinar

Icebreakers do not need to dominate the agenda. Timing is everything.

They work best:

  • At the very beginning to warm up the room

  • Mid-session to reset attention

  • During transitions between segments

  • Before Q&A to encourage participation

Even a 30-second prompt can dramatically change engagement levels.

Quick Icebreakers for Large Webinar Audiences

These work well when you have many attendees and limited time.

One-Word Check-In

Ask attendees to describe the topic, their mood, or their goal for the session using one word in chat. No repeats allowed.

Would You Rather

Pose a simple either-or question and let attendees respond in chat or a poll. Light debate is encouraged.

Have You Ever

Call out relatable experiences and let attendees react with emojis, chat, or quick polls.

Fun Polls

Use playful polls that are loosely related to the topic. These warm people up before more serious interaction.

Icebreakers for Small Groups and Breakout Sessions

Smaller groups allow for deeper interaction and conversation.

Two Truths and a Lie

A classic for a reason. Great for building familiarity quickly.

Things in Common

Break attendees into groups and challenge them to find unexpected things they all share.

Rose, Thorn, Bud

Ask participants to share a recent win, challenge, and upcoming idea. This works especially well for internal or customer-focused webinars.

Show and Tell

Invite attendees to share an object, photo, or story that matters to them.

Creative Icebreakers That Add Energy

These are ideal when you want to inject personality and fun.

Bad Joke Contest

Everyone submits their worst joke. Audience votes for the winner.

Trivia or Pop Quiz

Light competition energizes the room and keeps attention high.

Movie Pitch

Give groups a genre and ask them to pitch a movie in a few minutes.

Tall Tales

Participants build a story together one line at a time. It gets chaotic in the best way.

Physical and Wellness Icebreakers for Virtual Events

Webinars are still screen-heavy. Movement helps.

Stretch Break

A short guided stretch can reset focus instantly.

Mindfulness Moment

A brief breathing exercise can help attendees re-center.

Stand-Up Challenge

Ask attendees to stand for a quick poll or movement-based activity.

Icebreakers That Build Deeper Connection

These work well for teams, customers, or communities.

Meet the Pet

Always a crowd favorite for virtual events.

Phone Photo

Ask attendees to share a meaningful photo and explain why it matters.

Talent Show

Invite attendees to share a hidden skill. Voting encouraged.

Whose Story Is It

Anonymous stories are read aloud and guessed by the group.

Best Practices for Using Icebreakers in Webinars

Icebreakers should feel intentional, not forced.

Keep these principles in mind:

  • Match the icebreaker to your audience and goal

  • Keep instructions simple and clear

  • Use built-in engagement tools like chat and polls

  • Do not overdo it. One or two is enough

  • Acknowledge participation to reinforce engagement

The goal is to open the door to interaction, not derail the session.

Getting Past the Awkward

Icebreakers work because they give people permission to participate.

Once someone sends a chat message, answers a poll, or laughs along, they are far more likely to stay engaged for the rest of the webinar. That early momentum compounds.

If you want more interaction, better energy, and stronger engagement, start by breaking the ice.

© BRANDLIVE, INC. All Rights Reserved 2020.

3303 N. Mississippi Ave., Suite 600, Portland, OR 97227

© BRANDLIVE, INC. All Rights Reserved 2020.

3303 N. Mississippi Ave., Suite 600, Portland, OR 97227

© BRANDLIVE, INC. All Rights Reserved 2020.

3303 N. Mississippi Ave., Suite 600, Portland, OR 97227